Tag Archives: Persona

Reputation is everything, and it comes cheap!

Previously I wrote about Persona and my excitement for the launch of its service, well since then Persona has gone live. Instead of the countdown page that I had initially encountered, there now is an attractive welcome page that includes this video explaining their service:

When you scroll down past the animated feature, you see the two main pricing plans of either $9.99 or $19.99 dollars per year. In the first option images are excluded, while in the second the service provides image scanning and ‘deletion’ option.

One aspect that intrigues me is the assertion that Persona scans multiple social media networks, and then sends ‘alerts’ so that when others post inappropriate things the subscriber can quickly get rid of them. This characteristic of the service is something that I think many would appreciate, especially as they get closer and closer to graduation and thus job hunting as well. Often those PR or social media savvy individuals will have fairly good handle on their own privacy settings, but we cannot control how others interact with us on those same networks. I think that this feature and the picture scanning one will draw consumers in and cause this to be a successful and well used resource.

via Dreamstime.com

via Dreamstime.com

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A new Persona

In today’s world the importance of social media as a tool not only for social interaction but for professional interface is well known by most if not all people. Despite this many people are either not aware of nor cognizant of how their social media platform use can affect their chances of hiring for positions at companies. Although some are aware of the effect and try to screen for unsightly postings by using tools such as privacy settings, the perceptions of the user affect what is deemed appropriate and inappropriate.

Launching on September 25th, a Seattle based company is releasing a service called Persona that will give users a hand with their virtual clean up efforts. This web based service will provide a second pair of eyes to review content, and will flag post that could be viewed as controversial or improper. This program will also provide a means of deleting that content from your page. This will be a great asset not only for college students and young professionals, but also for users who may not be as tech savvy thus not be knowledgeable about the restrictions that one can place on post or profile accessibility. I eagerly await the launch!

Via dreamstime.com

Via dreamstime.com

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